Young people wearing orange t shirts at the counter of a Sams Club. The company also opened the first Wal-Mart in Shenzhen, China.
This is the city where Deng made his famous “to be rich is glorious” speech. The signs that hang overhead in this abundant store proudly announce, “Made in China.”
In China 17 years ago, the best store was a government “Friendship Store” that displayed a photo of a female employee on the wall with a sign underneath, “Worst Employee of the Month.” The only way you could motivate workers at that time was to shame them.
Interestingly, but perhaps not surprisingly, beauty in China is seen as utilitarian. Cosmetics for instance are a major business in China and women in the China Middle see this as an important part of their lifestyle. Wal-Mart aims for the Comfort Class consumer earning between $5,000 and $20,000 a year.
- RANDY OLSON
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- 4368x2912 / 4.1MB
asia, asian ethnicity, background people, chairs, chinese culture, chinese ethnicity, chinese people, color image, concepts, consumerism, day, department stores, ethnicity, front view, full length, furnishings, gender, getty, image composition, image setting, image type, indoors, interior views (of buildings), men, mid adult, national peoples, number of people, one person, people's republic of china, peoples, photography, rear view, relaxation, resting, sam's club, shenzhen, shenzhen (city of), shopping, shops, shops and shopping, testing
- Contained in galleries
- China's Bling Dynasty_National Geographic Magazine 5/2008